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For over 40 years, LEGO Education has focused on making learning fun and impactful.
As part of the global LEGO Rebuild the World campaign, we were tasked to bring this mission to life. Starting with the launch of their SPIKE Prime set, we created a series of integrated campaigns and stand alone initiatives, based on the insight that hands-on, STEAM-based learning (and failing) can have an outsized impact on child’s confidence, creativity, and ultimately, success in life.
“Hannah”
“How Things Work”
“Little Things”
Social posts continuing the story of Hannah and demonstrating specific scientific concepts and lesson plans available for educators.
Q: Who loves stop-motion animation for product demos?
A:
Everyone.
Targeted media for our main audience, educators.
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